"I love niche marketing because it’s so close to common sense. I
can’t think of a way where you start practicing just about any
kind of marketing without targeting your audience first.
Am I right on this? You betcha!
This is primarily the reason almost all marketing stars have made
their fortunes targeting a unique niche. Amid the mushroom growth
of generalized Web sites and online businesses, these savvy
entrepreneurs knew that real money is secretly hidden in small
nooks and crannies, called niches.
They listened very closely to the needs, wants and personal
values of people they chose to serve, and then spotted the right
opportunity. What they’ve actually done is smartly identified a
need, or a problem where they’ve found a gap, and modeled their
businesses successfully focusing that specific, and unmet need."
The above is a quote from Amin Khan, author of "Million Dollar Niches".
You can read the ebook (pdf), normally about twenty dollars, HERE
I'm not going to guarantee that it will make you rich, but it is interesting
reading. Interviews with Corey Rudl, Joe Vitale, Terry Dean,
Pamela Haywood, and others contains useful information..
Courtesy of In A Whim .com Check it out.
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